2025-2026
Angus Chiang 10th Anniversary Pop-Up Book & Installation Design
Commissioned by Fashion brand Angus Chiang, I designed a two-metre-tall interactive pop-up book installation and a collectible miniature edition as the centrepiece of the brand's 10th anniversary celebration, together with the event's visual identity.
After extensive research into the brand, I chose an illustration style that best reflected its DNA. Angus Chiang has always described the brand as a park, so I transformed the pop- up book into a park guide, inviting visitors to explore the brand's ten-year journey by turning each page. Each spread represents a different aspect of the brand. Page 1 introduces the overall landscape; Page 2 features a fountain representing the eleven main fashion collections; Page 3 presents the theme of each season; Page 4 uses a seesaw to represent the brand's collaborations; and Page 5 uses a sandbox to represent its charity initiatives.
The visual language was further extended across the anniversary auction, including auction paddles, certificates of authenticity, beer glasses, chairs and other event materials, creating a cohesive visual identity throughout the event. The project was presented at the 2026 Taipei Art Book Fair.
Art Direction: Angus Chiang
Graphic Design & Pop-Up Book Design: Suzy Chan
Graphic Adaptation: Run
Angus Chiang 10th Anniversary Pop-Up Book & Installation Design
Commissioned by Fashion brand Angus Chiang, I designed a two-metre-tall interactive pop-up book installation and a collectible miniature edition as the centrepiece of the brand's 10th anniversary celebration, together with the event's visual identity.
After extensive research into the brand, I chose an illustration style that best reflected its DNA. Angus Chiang has always described the brand as a park, so I transformed the pop- up book into a park guide, inviting visitors to explore the brand's ten-year journey by turning each page. Each spread represents a different aspect of the brand. Page 1 introduces the overall landscape; Page 2 features a fountain representing the eleven main fashion collections; Page 3 presents the theme of each season; Page 4 uses a seesaw to represent the brand's collaborations; and Page 5 uses a sandbox to represent its charity initiatives.
The visual language was further extended across the anniversary auction, including auction paddles, certificates of authenticity, beer glasses, chairs and other event materials, creating a cohesive visual identity throughout the event. The project was presented at the 2026 Taipei Art Book Fair.
Art Direction: Angus Chiang
Graphic Design & Pop-Up Book Design: Suzy Chan
Graphic Adaptation: Run
2025-2026
Angus Chiang 品牌十周年立体书 &装置設計
受時裝品牌 Angus Chiang 委託，我為品牌十週年慶典設計了一件高達兩米的互動立體書裝置，並同步設計了可收藏的迷你立體書。
在對品牌進行深入研究後，我選擇了一種最能體現其品牌 DNA 的插畫風格。Angus Chiang 一直將品牌形容為一座「公園」，因此我將這本立體書轉化為一本公園導覽手冊，邀請觀眾透過逐頁翻閱，探索品牌過去十年的發展歷程。每一跨頁分別呈現品牌的不同面向：第一頁展現公園的整體景觀；第二頁以噴泉代表品牌十一季主要時裝系列；第三頁呈現每一季的主題；第四頁以蹺蹺板象徵品牌歷年來的跨界合作；第五頁則以沙池代表品牌參與的公益項目。
這一視覺語言進一步延展至十週年拍賣活動的各類物料之中，包括拍賣號碼牌、收藏證書、啤酒杯、椅子及其他現場物料，使整個活動形成統一且完整的視覺系統。
該項目於 2026 年台北藝術書展（Taipei Art Book Fair）展出。
藝術指導: Angus Chiang
平面設計&立體書設計: Suzy Chan
平面延展: Run
Angus Chiang 品牌十周年立体书 &装置設計
受時裝品牌 Angus Chiang 委託，我為品牌十週年慶典設計了一件高達兩米的互動立體書裝置，並同步設計了可收藏的迷你立體書。
在對品牌進行深入研究後，我選擇了一種最能體現其品牌 DNA 的插畫風格。Angus Chiang 一直將品牌形容為一座「公園」，因此我將這本立體書轉化為一本公園導覽手冊，邀請觀眾透過逐頁翻閱，探索品牌過去十年的發展歷程。每一跨頁分別呈現品牌的不同面向：第一頁展現公園的整體景觀；第二頁以噴泉代表品牌十一季主要時裝系列；第三頁呈現每一季的主題；第四頁以蹺蹺板象徵品牌歷年來的跨界合作；第五頁則以沙池代表品牌參與的公益項目。
這一視覺語言進一步延展至十週年拍賣活動的各類物料之中，包括拍賣號碼牌、收藏證書、啤酒杯、椅子及其他現場物料，使整個活動形成統一且完整的視覺系統。
該項目於 2026 年台北藝術書展（Taipei Art Book Fair）展出。
藝術指導: Angus Chiang
平面設計&立體書設計: Suzy Chan
平面延展: Run
