2026
“HAYUUU x SUZY ROOM Pop-Up” Visual Identity


This pop-up was a cross-brand collaboration between Hayuuu and Suzy Room.

The visual direction reflected the natural and direct spirit of the collaboration, bringing together the existing visual languages of both brands to create an identity that felt relaxed, warm and slightly quirky.

The two brands also share similar cultural and creative backgrounds, both emerging from their founders’ experiences of living abroad and continuing to build their own creative spaces through independent brand and creative practices.

The final visual system became a meeting point between two distinct brand languages, while retaining the individuality and recognisability of each.

Art Direction & Graphic Design: Suzy Chan

2024
HAYUUU x SUZY ROOM快閃店視覺識別

這次 Pop-Up是Hayuuu 與 Suzy Room 之間的一次跨品牌合作。

視覺方向延續了合作本身自然、直接的狀態，將不同品牌原有的視覺語言重新組合，建立一套輕鬆、溫暖且帶有些許古怪氣質的整體形象。

两个品牌亦有相似的文化與創作背景——皆誕生於主理人基於海外生活的經驗，並持續透過各自的品牌與創作實踐，建立屬於自身的創意空間。

最終的視覺系統成為不同品牌語言之間的一次交會，同時保留各自原有的個性與辨識度。

藝術指導&平面設計: Suzy Chan